Flamingo Pink

POP in pink

Coral Red

Bring the heat

Bright Daffodil

Be spring ready

Blue brick wall background with light

protect
and shine

Hair level

Meet your perfect
colour match

stormy grey hair colour animation

Be dramatic...

Stack boxes

Looking for
wholesale?

La Riche Arcadian Grid Tile

ANTI-ARCADIAN:
ELECTRIC VIBES

Shop the look

Discover our range

Hair colour

Hair colour

Explore all 46 colours in our intense range

Colour kit

Colour Kits

The all-in-one box packed with colour

Hair lightening

Hair Lightening Kits

The pre-colour base for pigment perfection

Tubes

Colour care

Products that keep hair healthy and nourished

Accessories

Accessories

Professional supplies for flawless application

Promotional items

Promotional items

Everything you need for standout stock

From the Colour Hub

La Riche Arcadian Article Header

Introducing ANTI-ARCADIAN. The all-new, all-intense short film from Directions.

Photo of Directions Hair Colour
Directions Hair Colour 5 min read
IMG 3803

Directions Hair Colour Highlights at Salon International 2021

Photo of Directions Hair Colour
Directions Hair Colour 5 min read
VD xmas

Hair colour trends and inspiration for winter 2021

Photo of Directions Hair Colour
Directions Hair Colour 4 min read