Semi-permanent hair colour
Antique Mauve is here to make history. Shimmering like satin, it gives hair the hues of purple and the subtleness of light grey.
For the most vivid results, we recommend applying to bleached hair with no brassy tones. Image of swatch is a simulation of the colour on a level 10.
Soft, silky hair never goes out of style. That’s why all our colours contain a conditioning formula that nourishes hair from first application.
Each tub contains 100ml semi-permanent hair colour
100% vegan friendly and cruelty-free
All Directions colours are inter-mixable to create a new shade
Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Propylene Glycol, Citric Acid, Methylparaben, Formic Acid, HC Blue No.15,HC Blue No.2, Basic Violet 2.
- Do NOT dye eyelashes or eyebrows.
- If product comes in contact with the eyes, rinse immediately with clean water.
- Colours can sometimes stain certain surfaces & materials - use with care.
- Directions doesn’t have a specific longevity on the hair.
- Do not mix Directions with Peroxide.
- To achieve lighter shades than your current colour we recommend to seek professional advice.
- Shades may vary at manufacturer’s discretion.