Discover the Directions range
Hair colour
Explore all 46 captivating colours in our range
Colour Kits
The all-in-one kit packed with vibrant colour
Hair Lightening
The pre-colour base for pigment perfection
Colour care
Products that keep your hair healthy and nourished
Accessories
Professional supplies for flawless application
Promotional items
Elevate your style with promo essentials
From the Colour Hub
Embrace the month of love by discovering how our Directions Brand Ambassadors, the Vanity Doll Salon...
Discover how our Directions Brand Ambassadors the Vanity Dolls unleashed Lauren's inner Barbie doll...
Looking to give your Christmas party look that final wow factor? Then get inspired with a hairstyle...